Fraser Ross started out as a
simple online retailer that stocked a small selection of gold chains. As you can see we’ve
definitely come a long way since then! We now offer hundreds and thousands of
different designs of gold and silver chains, charms and other beautiful pieces;
and we continue to add more and more stunning pieces every day.
The challenge Ross Fraser, the
founder of Chain Me Up and Fraser Ross faced was offering affordable yet high
quality jewellery to family and friends. After the request came flooding in, he
could barely keep up with demand and then decided that he would begin his own
precious metal company, and this birthed Chain Me Up. Chain Me Up was later
rebranded as Fraser Ross in 2010.
With a new name and a fresh
start, the website received a makeover as well. It's now the glimmering,
shining showcase you see today. We've divided each of our categories up into
easy-to-digest sections. By setting aside a special section for men in each of
our jewellery types, male fans of Fraser Ross can easily pick out a chain
suited to them. On the other hand, our charm bracelets section has been a hit
because it makes it a simple task to pick a chain that will fit charms on it.
Security was also a rising
concern for the company’s website, although no incidents had occurred where a
customer’s information was at risk, we wanted it to stay that way and increase
our security for the comfort of both the customer and staff at Fraser Ross.
After all, purchases regarding jewellery are something to be taken seriously,
it’s precious metal we’re talking about here! So we upgraded our website to
have an EV (extended validation) SSL site certificate (the little green padlock
in your search bar that indicates a site is safe to purchase from). Our site
security is the best that money can buy and our customers have greatly
appreciated the added security.
We also offer a 7-day money back
guarantee for all of our customers. If you aren’t 100% happy with any purchase
you make through Fraser Ross or want to exchange it for something else, we will
do it, no questions asked! Along with our guarantee, we offer a handy sizing
chart to help you figure out which size bracelet chain to pick because playing
a guessing game with chain lengths can just be annoying! But you don’t have to
worry about that here!
If you love precious metal
jewellery and want a safe place to shop it online, join us at Fraser Ross and
browse thousands of designs. We’ll be waiting!
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